BEE Alcoholic Lemonade Influencer Campaign

For the launch of BEE Alcoholic Lemonade we designed a campaign that aligned with the brand’s values and encouraged micro-influencer to express their unique individuality.

We curated a list of micro-influencers across New Zealand who actively demonstrated their passions through music, art, fashion and other creative mediums.

Number of Recipients

60

Number of Posts

64+

Avg. Posts per Person

1.06

Hit rate

66%